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  • 10 Reasons the “Black Market” GWR Screening Is the Biggest Cultural Event Of The Year

    Global history while watching a Nigerian film.

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    Nigerians are known for doing things big, but we’re about to take it to a whole new level.

    If you haven’t heard the gist yet, the upcoming premiere of the movie Black Market is an official Guinness World Records attempt to set the record for the largest film-screening audience ever. We’re talking about thousands of people gathering to make global history while watching a Nigerian film.

    If you’re still wondering whether you should clear your schedule for this, here are 10 reasons why missing this is not an option.

    1. This is global history

    We’re coming together to break the Guinness World Record for the largest film screening audience. When the record books are updated, you’ll get to say you were physically there when Nigeria took the crown.

    2. Star-studded executive producers

    This movie is produced by the likes of Omowumni Dada, Mike AFolarin, Oreoluwa Awolowo, Susan Pwajok Ganchung and Ladun Awobokun.

    3. The cast is stacked

    A good story needs a great cast, and they did not play around with this lineup. With heavy hitters like Linda Ejiofor Suleiman, Lateef Adedimeji and Itele D Icon, sharing the screen, the fantastic acting we are about to witness will be one for the books.

    4. Huge production partners

    When you see Rixel Studios, FilmOne Studios, Signet Ring Studios and Switch Visuals Production coming together to back a project, you know the cinematic experience will be top-tier. They’re bringing that blockbuster magic to this record-breaking screening.

    5. Global production scale

    Making a movie is one thing, but creating a visual spectacle that can captivate a record-breaking crowd requires serious creative heavy lifting. Shoutout to Rixel for the visual and production brilliance behind this. 

    6. Swoop and MTN treatment

    What’s a huge cultural moment like this without a seamless experience? Swoop and MTN are in the mix to make sure every aspect of this event serves you well. From bringing our favourite restaurant close to you to better internet service and on-ground experiences, they’re ensuring we’re comfortable.

    7. The crowd energy will be unmatched

    Think about the vibe of a sold-out stadium concert or a football final. Now bring that same collective energy to a movie screening. Watching a plot twist unfold with thousands of other people reacting at the exact same time is a once-in-a-lifetime experience.

    8. It’s a social convergence

    Everybody who’s anybody is going to be there. From your favourite content creators and Nollywood stars to people who just want to be part of history. It’s going to be one of the biggest networking and social events of the year.

    9. The fashion moments will break the internet

    It’s a Nollywood event, which means expect outfits to go viral. Numerous TikToks will be made because Nigerians never miss an opportunity to dress up.

    10. The lifetime bragging rights

    Years from now, when people are talking about the day Black Market shut the city down, you don’t want to be the person who says, “I watched it on my phone later.” You want to be the one who says, “I was in that crowd.”

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